1 Neeley School of Business, Texas Christian University, PO Box 298530, Fort Worth, TX 76129, USA. Electronic address: a.shipp@tcu.edu.
2 John Molson School of Business, Concordia University, Montreal, QC H3H 0A1, Canada.

We review recent findings on temporal focus-the degree to which individuals think about the past, present, and/or future. Hypothetically, focusing on each time period could be beneficial as one can learn from the past, savor the present moment, and plan for the future. Yet research demonstrates that characteristically thinking about the past is disadvantageous, thinking about the future is advantageous, and thinking about the present has mixed outcomes. This paper examines these findings to consider where individuals should focus their attention in time, highlighting established (e.g., country level differences) and emerging (e.g., temporal focus profiles) research on the topic.